Chapter4-enquriy-and-offer

1、LOGOChapter 4 Enquiry OfferBusiness English CorrespondenceBusiness English CorrespondenceReview EnquiryInformation RelatedSample Letter StudyUseful ExpressionsTranslatingLetter WritingContentsReview Information Related Enquiry / Inquiry1 First enquiry2 General enquiry3 Specific enquiry4Information R

2、elated An enquiry is a request for information about the goods, including catalogues, samples, prices, payment terms, delivery etc. Enquiries are generally made/sent by buyers/importers to sellers/exporters after seeing an advertisement in newspaper, or visiting a trade fair etc. Enquiries may be ma

3、de by post, fax, e-mail, even telephone or through face-to-face talk. EnquiryInformation Related An enquiry sent to a supplier/exporter that importers have not previously dealt with. It should begin by telling how importers obtained the name of the company and the importer makes an introduction of h

4、is own business.First enquiryInformation Related An enquiry made to get the general information about the goods. In the general enquiry, the importer may only ask for catalogues, price lists, samples, or other information from the exporter.General enquiryInformation Related An enquiry made to get de

5、tailed information about the goods, such as price, terms of payment, delivery etc. concerning particular goods the importer are interested in.Specific enquiry Letters of enquiry Sample letter 5: Sample letter 1: Sample Letter Study Sample letter 3:More samples Sample Letter 1: general enquiryUseful

6、expressionWords and phrasesSample letterWriting stepsWords and Phrases referring tomake purchases online a copy of the latest catalogue 網(wǎng)上訂購(gòu)網(wǎng)上訂購(gòu)一份最新的一份最新的產(chǎn)品目錄產(chǎn)品目錄with reference to Sample Letter 1 Textbook, P54Writing Steps 1. Tell the reader where you learnt of his company and its products 2. Make t

7、he enquiry: state exactly what you want, such as a catalogueUseful Expression1. 茲就貴公司在茲就貴公司在8月月12日日商業(yè)世界商業(yè)世界上刊登的廣上刊登的廣告，可否惠寄我方一份最新的貴公司商品目錄？告，可否惠寄我方一份最新的貴公司商品目錄？ With reference to your advertisement in Business World, August 12, could you please send us a copy of your latest catalogue.Sample Letter 3:

8、 first enquiryUseful expressionWords and phrasesSample letterWriting stepsWords and Phrases home textile productsall-cotton bed sheetsbed sheets of/in various sizes and designs全棉床單全棉床單各種尺碼和各種尺碼和花色的床單花色的床單家用紡織品家用紡織品Words and Phrases sample-cutting book place substantial/large orderspay by sight L/C大量

9、訂購(gòu)大量訂購(gòu)即期信用證支付即期信用證支付布料剪樣本布料剪樣本W(wǎng)ords and Phrases be accepted by sb synthetic fiber or blended fiberat a workable price化學(xué)合成纖維化學(xué)合成纖維或混紡布料或混紡布料以可行的價(jià)格以可行的價(jià)格Be acceptable /agreeable to sbSample Letter 3Textbook, 55Writing Steps 1. Tell the reader where you learnt of his company and its products. Or/And in

10、troduce your own business. (if this is the first time you write to the reader)2. state exactly what you want (a catalogue, or samples) Mention your own terms of payment, time of delivery, discount, packing or insurance.3. Ending on an optimistic note and request an early reply.Useful Expression1. 貴方

11、若能惠寄產(chǎn)品目錄和最新的價(jià)格單，我們貴方若能惠寄產(chǎn)品目錄和最新的價(jià)格單，我們將不勝感激。將不勝感激。2. 如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，將來(lái)我們將來(lái)我們 有可能向貴公司大量訂購(gòu)。有可能向貴公司大量訂購(gòu)。We shall be glad if you will kindly send us your catalogue and latest price list.If you are able to offer products of this quality at workable prices, we may place substant

12、ial orders in the future.Useful Expression3. 我們相信即期信用證的付款方式是貴方可以接我們相信即期信用證的付款方式是貴方可以接受的。受的。 We feel sure sight L/C will be agreeable to you.Sample Letter 5：specific enquiryUseful expressionWords and phrasesSample letterWriting stepsWords and Phrases full specification of products 隨函附上的紙張隨函附上的紙張產(chǎn)品詳細(xì)規(guī)

13、格產(chǎn)品詳細(xì)規(guī)格 the attached sheetconfirmed irrevocable sight letter of credit保兌的不可保兌的不可撤消即期信用證撤消即期信用證Sample Letter 5Textbook, 57Writing Steps 1. Introduce your own business. 2. State exactly what you want ( specific products, quantity, terms of price) Mentioning your own terms of payment, time of delivery,

14、 discount, packing or insurance.3. Ending on an optimistic note and request an early reply.Useful Expression1. 隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。2. 如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興經(jīng)常性地向你方大量訂貨。經(jīng)常性地向你方大量訂貨。A full specification of our requirements is given on the attached sheet.If you can

15、 provide us with a good price and service,we will be happy to place more substantial orders on a regular basis.More samples 1v Dear Mr Ongv Office furniturev Would you please quote for delivery and installation of new furniture for the refectory areas of our company?v 1. The refectory area is approx

16、imately 30m20m and we require six dinning tables, each with four chairs from your Easidine range. v 2. Can you please quote prices inclusive of transportation and insurance, and inform me when delivery will take place?v I look forward to receiving your quotation soon, as we shall need to make a fina

17、l decision in this matter before the end of the financial year.v Yours sincerelyv (Mr) Lim Kian Guanv Office ManagerMore samples 2From: Stephanie.JTo： ASubject: Inquiry about Silver Streak Mountain BicycleDear WardWe are interested in your Silver Streak mountain bicycles.Could you answer the followi

18、ng questions: 1. If we order 100 units, how much would they cost? 2. Could you give us a discount? If so, how much? More samples 2 3. How long does the guarantee last? 4. How soon could you deliver when you receive our order?Would you please let us know as soon as you can?Best regardsTomUseful Expre

19、ssion1. 茲就貴公司在茲就貴公司在8月月12日日商業(yè)世界商業(yè)世界上刊登的廣告，上刊登的廣告，可否惠寄我方一份最新的貴公司商品目錄？可否惠寄我方一份最新的貴公司商品目錄？ With reference to your advertisement in Business World, August 12, could you please send us a copy of your latest catalogues2. 我們相信即期信用證的付款方式是貴方可以接我們相信即期信用證的付款方式是貴方可以接受的。受的。 We feel sure sight L/C will be agreeab

20、le to you.Useful Expression3. 貴方若惠寄產(chǎn)品目錄和最新的價(jià)格單，我們將貴方若惠寄產(chǎn)品目錄和最新的價(jià)格單，我們將不勝感激。不勝感激。4. 如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，將來(lái)我們有可能向貴公司大量訂購(gòu)。將來(lái)我們有可能向貴公司大量訂購(gòu)。We shall be glad if you will kindly send us your catalogue and latest price list for bed sheets in various sizes and designs.If you are in a po

21、sition to offer products of this quality At workable prices, we may place substantial orders in the future.Useful Expression5. 隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。A full specification of our requirements is given on the attached sheet.If you can provide us with a good price and service,we will be happ

22、y to place more substantial orders on a regular basis.6. 如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興經(jīng)常性地向你方大量訂貨。經(jīng)常性地向你方大量訂貨。Translation v 我們是中國(guó)家用紡織品的主要出口商之一。我們是中國(guó)家用紡織品的主要出口商之一。v We are one of the leading exporters of home textile products in China. v 我們?cè)谥袊?guó)日?qǐng)?bào)上看到你們刊登的廣告，對(duì)你們的產(chǎn)品感我們?cè)谥袊?guó)日?qǐng)?bào)上看到你們刊登的廣告，對(duì)你們

23、的產(chǎn)品感興趣，希望得到你們打印機(jī)的目錄和價(jià)格單。興趣，希望得到你們打印機(jī)的目錄和價(jià)格單。v We have seen your advertisement in China Daily and are interested in your products. Would you please send us a copy of catalogue and price list of your printers?v 我們想購(gòu)買(mǎi)你們公司目錄所列的機(jī)動(dòng)玩具。我們想購(gòu)買(mǎi)你們公司目錄所列的機(jī)動(dòng)玩具。v We would like to place an order for the mechanical

24、toys illustrated in your catalogue.v 如能提供有關(guān)價(jià)格、可供數(shù)量及其它有關(guān)細(xì)節(jié)的信息，我如能提供有關(guān)價(jià)格、可供數(shù)量及其它有關(guān)細(xì)節(jié)的信息，我們將不勝感謝們將不勝感謝v We would appreciate it if you will provide/send us information about prices, quantity available, and the other relative particulars.Translation v 請(qǐng)貴方報(bào)以下各項(xiàng)商品最優(yōu)惠的新加坡到岸價(jià)，包括我方請(qǐng)貴方報(bào)以下各項(xiàng)商品最優(yōu)惠的新加坡到岸價(jià)，包括我方3%的

25、傭金。的傭金。v Please quote your best CIF Singapore prices for each of the following items, including our 3% commission.Translation Translate1. 茲就貴公司在茲就貴公司在8月月12日日商業(yè)世界商業(yè)世界上刊登的廣告，上刊登的廣告，可否惠寄我方一份最新的貴公司商品目錄？可否惠寄我方一份最新的貴公司商品目錄？ With reference to your advertisement in Business World, August 12, could you pleas

26、e send us a copy of your latest catalogues2. 我們相信即期信用證的付款方式是貴方可以接我們相信即期信用證的付款方式是貴方可以接受的。受的。 We feel sure sight L/C will be agreeable to you.Translate3. 貴方若惠寄產(chǎn)品目錄和最新的價(jià)格單，我們將貴方若惠寄產(chǎn)品目錄和最新的價(jià)格單，我們將不勝感激。不勝感激。4. 如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，如貴方能夠以可行的價(jià)格提供此種質(zhì)量的產(chǎn)品，將來(lái)我們有可能向貴公司大量訂購(gòu)。將來(lái)我們有可能向貴公司大量訂購(gòu)。We shall be glad if y

27、ou will kindly send us your catalogue and latest price list for bed sheets in various sizes and designs.If you are able to offer products of this quality at workable price, we may place substantial orders in the future.Translate5. 隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。隨信附上我方需求的產(chǎn)品的詳細(xì)規(guī)格。Enclosed is a full specification of

28、 our requirementsfor products.If you can provide us with a good price and service,we will be happy to place more substantial orders on a regular basis.6. 如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興如果貴公司能夠提供好的價(jià)格和服務(wù)，我們將很高興經(jīng)常性地向你方大量訂貨。經(jīng)常性地向你方大量訂貨。Useful expressions in enquiry v We shall be glad if you will send us ?v We s

29、hall appreciate it (very much) if you could send us v Could you please send us .?v Would you please send us .?v Would it be possible for you to send ?v We should like you to send us .v Please quote us your best CIF price.v Is the term of payment by sight L/C acceptable to you?Useful expressions of e

30、ndingv Thank you in advance for your help. （對(duì)于您的幫助，提前表示感謝。）v Thank you very much for your cooperation in this matter. （多謝合作。）v I should like to express my appreciation for your assistance in this matter.(對(duì)于您的幫助， 在此謹(jǐn)表示感謝。)v We look forward to receiving an early reply to this enquiry.Letter WritingLet

31、ter writing 1Letter writing 11 keyLetter writing 2Letter writing 22 keyLetter writing 3Letter writing 33 keyWrite a specific enquiry according to the following particulars: Messrs. Arthur Grey & Son write to China National Import & Export Corporation, stating that they would liketo order some table-

32、cloths. They request samples in handsome designs and best quality, and inquire the CIFLondon price for 1000 pieces, the terms of payment, time of delivery etc.Letter Writing 1假設(shè)您通過(guò)Rochester Industries 公司得知 Dynapower 公司的掌上電腦（pocket computer）。請(qǐng)撰寫(xiě)電郵向該公司查詢產(chǎn)品的資料以及在香港市場(chǎng)是否有潛力。你要索取宣傳手冊(cè)、價(jià)格單等重要資料，同時(shí)也想詢問(wèn)該公司在香港

33、是否有代理商。你想借此機(jī)會(huì)附上你們公司（ supter e-Notes, Ltd.）的宣傳手冊(cè)，介紹有關(guān)情況，獲得代理權(quán)。Letter Writing 2Letter writing 3利用以下詞匯， 替Gary Parks撰寫(xiě)給KIF Office Furniture的查詢信：interested in; L/20 KIF folding chairs; 250 in stock? Unit price? Discount for order of this size? Delivery date? Key to letter writing 1 v Dear Sirsv We are ap

34、proached by one of the famous hotels in this city for the supply of table-cloths. As we learn from the Bank of China here that you are the leading exporters of the same, we write to see if you could meet their requirements.v The table-cloths they require should be best quality linen in handsome desi

35、gns, ranging from 200cm to 250cm in length and from 100cm to 150cm in width. Could you quote us your best CIF London price for 1000 pieces？And can you deliver the goods by the end of next month?v We usually pay by sight L/C. Is it acceptable to you? v We look forward to your early reply.v Yours fait

36、hfullyFrom: michael.downingsuper-e-.hkTo: sales Subject: Inquiry about Dyna Power Pocket Computer Dear Sir:We learned about your DynaPower pocket computer through Rochester Industries.Would you please send us a brochure, price list and any other details that would give us a better understanding of y

37、our product? We were impressed by the the computers user-friendly features and think that with proper marketing it would competer quite well in Hong Kong and Mainland China.Key to letter writing 2Key to letter writing 2Would you also let us know if you are currently represented by a Hong Kong compan

38、y? If so, could you give us their name and address? If not, would you consider exclusive representation by our company?Super e-Notes, Ltd. is one of Hong Kongs major importers of sophisticated electronic equipment and computer systems and has a very extensive market network in Hong Kong and Mainland

39、 China. To give you a better idea of our operations, wer have enclosed our annual report.Sincerely yoursMichael DowningKey to letter writing 3v Dear Sirv I am particrlarly interested in your L/20 KIF folding chairs and would like to know if you have 25 in stock. Also, would you please let me know th

40、e unit price and if you could give a discount for an order of this size?v Finally, how soon could you deliver them when you receive the order?v I am looking forward to hearing from you.vSincerelyvGary Parks Review of EnqriryWords and Phrases home textile productsall-cotton bed sheetsbed sheets of/in

41、 various sizes and designs全棉床單全棉床單各種尺碼和各種尺碼和花色的床單花色的床單家用紡織品家用紡織品Words and Phrases sample-cutting book place substantial/large orderspay by sight L/C大量訂購(gòu)大量訂購(gòu)即期信用證支付即期信用證支付布料剪樣本布料剪樣本Translation v 我們是中國(guó)家用紡織品的主要出口商之一。我們是中國(guó)家用紡織品的主要出口商之一。v We are one of the leading exporters of home textile products in Ch

42、ina. v 我們?cè)谥袊?guó)日?qǐng)?bào)上看到你們刊登的廣告，對(duì)你們的產(chǎn)品感我們?cè)谥袊?guó)日?qǐng)?bào)上看到你們刊登的廣告，對(duì)你們的產(chǎn)品感興趣，希望得到你們打印機(jī)的目錄和價(jià)格單。興趣，希望得到你們打印機(jī)的目錄和價(jià)格單。v We have seen your advertisement in China Daily and are interested in your products. Would you please send us a copy of catalogue and price list of your printers?v 我們想購(gòu)買(mǎi)你們公司目錄所列的機(jī)動(dòng)玩具。我們想購(gòu)買(mǎi)你們公司目錄所列的機(jī)動(dòng)玩具。

43、v We would like to place an order for the mechanical toys illustrated in your catalogue.v 如能提供有關(guān)價(jià)格、可供數(shù)量及其它有關(guān)細(xì)節(jié)的信息，我如能提供有關(guān)價(jià)格、可供數(shù)量及其它有關(guān)細(xì)節(jié)的信息，我們將不勝感謝們將不勝感謝v We would appreciate it if you will provide/send us information about prices, quantity available, and the other relative particulars.Translation v

44、請(qǐng)貴方報(bào)以下各項(xiàng)商品最優(yōu)惠的新加坡到岸價(jià)，包括我方請(qǐng)貴方報(bào)以下各項(xiàng)商品最優(yōu)惠的新加坡到岸價(jià)，包括我方3%的傭金。的傭金。v Please quote your best CIF Singapore prices for each of the following items, including our 3% commission.Translation OfferInformation RelatedSample Letter StudyUseful ExpressionsTranslatingLetter WritingContentsInformation Related Firm of

45、fer3 Non-firm offer4 Quotation1exerciseoffer2Information Related A reply to an enquiry is a quotation A quotation is a statement of the current price of an article that you intend to sell. A quotation is an offer in simple form without fixed time of validity. It mainly deals with price and is usuall

46、y not legally binding upon the seller.QuotationInformation Related.v a promise to supply goods on the terms and conditions stated not only terms of price but all necessary terms of sales.offerInformation Related Promise to supply certain quantity of goods at a fixed price within a stated period of t

47、ime. Other terms such as quantity, specifications, packing and payment must be clear and definite.v A firm offer is binding on the exporter. It cannot be revised or withdrawn once it is accepted by the buyer within the validity.Firm offerInformation Relatedv It is an offer without engagement.v It al

48、ways contains a reservation clause like “We offer without engagement” or “The offer is subject to our final confirmation”, etc.v It can be revised or withdrawn at any time.v It may be sent in the form of a letter, a price list, a pro forma invoice, a catalogue, or a quotation sheet.Non-firm offerPoi

49、nt out which of the following expressions are firm offers:v 1. We are making you , subject to your acceptance before the end of this month ,the undermentioned offer:v 2. Our offer is subject to change without notice.v 3. Our offer is subject to goods being unsold.v 4. Our offer is subject to your co

50、nfirmation reaching here on or before the 25th this month.v 5. We offer you , subject to our final confirmation , the following goods :v 6. Our offer is subject to your reply reaching here by August 15, Beijing time. Key: 1. 4. 6 Letters of offer Sample letter 2: Sample letter 4: Sample Letter Study

51、Sample letter 6:Non-firm Offer More samplesSample Letter 2Useful expressionWords and phrasesSample letterWriting stepsWords and Phrases the latest edition of our catalogue to make purchases online to welcome you as our customer網(wǎng)上訂購(gòu)網(wǎng)上訂購(gòu)歡迎成為我們歡迎成為我們的客戶的客戶最新版的最新版的商品目錄商品目錄 Sample Letter 2 Textbook, P54W

52、riting Steps 1. Thank the customer for their interest in your products2. Say that you are sending to them, such as a catalogue, a price list, advertising literature etc3. End on an optimistic note and encourage the customer to phone or fax you for more informationUseful Expression1. 貴方某日關(guān)于某事的咨詢已收到，謝

53、謝！貴方某日關(guān)于某事的咨詢已收到，謝謝！2. 請(qǐng)隨時(shí)和我們聯(lián)系請(qǐng)隨時(shí)和我們聯(lián)系！Thank you for your enquiry of (asking) forPlease feel free to let us know/ contact us.Sample Letter 4Useful expressionWords and phrasesSample letterWriting stepsWords and Phrases punctual/prompt shipmentPlease see (to it) thatwithin the stipulated time請(qǐng)注意請(qǐng)注意/確

54、保確保 在規(guī)定的時(shí)間內(nèi)在規(guī)定的時(shí)間內(nèi)及時(shí)交貨及時(shí)交貨或者裝運(yùn)或者裝運(yùn)Words and Phrases meet the increasing demandassure sb. of sth.向某人確保某事向某人確保某事滿足增長(zhǎng)的需要滿足增長(zhǎng)的需要 Sample Letter 4 Textbook, P56Writing Steps 1. Thank the customer for their interest in your products and confirm that you can help.2. Answer the enquiry: catalogue, price list

55、, Terms of payment 4. Promote your product and explain how it suits the customers needs. Introduce marketability (市場(chǎng)市場(chǎng)適銷(xiāo)性適銷(xiāo)性).5. End on an optimistic note and encourage the customer to phone or fax you for more information.Useful Expression1. 為保證所訂貨物及時(shí)發(fā)運(yùn)，請(qǐng)確保信用證在規(guī)為保證所訂貨物及時(shí)發(fā)運(yùn)，請(qǐng)確保信用證在規(guī)定的發(fā)運(yùn)日前定的發(fā)運(yùn)日前30天開(kāi)到

56、我處。天開(kāi)到我處。2. 如需其他信息，請(qǐng)隨時(shí)與我們聯(lián)系。如需其他信息，請(qǐng)隨時(shí)與我們聯(lián)系。In order to ensure punctual shipment of the goods to be ordered, please make sure that the L/C reaches us at least 30 days before the stipulated time of shipment. If you are in need of any other information, please feel free to let us know.Sample Letter 6U

57、seful expressionWords and phrasesSample letterWriting stepsWords and Phrases (sth) be available from stock/ we can supply from stock Quote as follows/as the followingOut-perform our competitors products in some respects報(bào)價(jià)如下報(bào)價(jià)如下產(chǎn)品在某些方面產(chǎn)品在某些方面勝過(guò)競(jìng)爭(zhēng)對(duì)手勝過(guò)競(jìng)爭(zhēng)對(duì)手有現(xiàn)貨供應(yīng)有現(xiàn)貨供應(yīng) Sample Letter 6 Textbook, P58-59Writ

58、ing Steps 1. Thank the customer for their interest in your products and confirm that you can help.2. Quote： Quantity, price, payment4. Promote your products.5. End on an optimistic note and encourage the customer to ask you for more information.Useful Expression1. 此報(bào)價(jià)為實(shí)盤(pán)，此報(bào)價(jià)為實(shí)盤(pán)，2月月18日前復(fù)函才有效。日前復(fù)函才有效。

59、2. 隨函附我方產(chǎn)品的詳細(xì)規(guī)格。隨函附我方產(chǎn)品的詳細(xì)規(guī)格。This offer is firm, subject to your reply reaching here by Feb. 18.Enclosed is a full specification of our products. Non-firm Offer 25 June, 2006Dear Mr. JonesThank you for your letter of 15 June inquiring about our raincoats. Our “DD” range is particularly suitable for

60、warm climates, and during the past years we have supplied this range to dealers in several tropical countries. From many of them we have already hadrepeat orders, in some cases more than one. This range is popular not only because it is light in weight, but also because the material used has been sp