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1、Bad News Letter Lecture7 Question One How many kinds of Bad News Letters1.Kinds of Bad News(1) In terms of the type of writing, it may be a refusal letter, an email or a memo. (2) In terms of content, it may be a negative answer to the application or a refusal letter to an order, rejecting a product
2、. (3) Within the company, it may be some unpleasant news Question Two What does buffer statement mean? Keys: “Buffer statement” 1. We start with something positive or at least neutral. 2. It is generally followed by an explanation and backgroundinformation, which in turn is followed by the bad news
3、you wish to convey. 3. The letter closes with a positive goodwill message where possible. Question Three What are the processes on writing indirectly? Keys:Processes on writing indirectlyStep 1 Put a buffer at the beginning.Step 2 Embed the “no” in the middle.Step 3. Build goodwill at the end. How a
4、bout the tips for refusal letter?Refusal LettersKeys: Tips for writing a Refusal Letter1.Imagine you were the recipient.2. Begin with the neutral idea that leads to the reason for the refusal.3. Subordinate the bad news.4. Offer a counterproposal.5.Write in time. Writing a request letter Homework Ho
5、meworkWrite a refusal letter according to the situation. ABC Bank has offered you the position of Marketing Manager, but you found another opportunity which offered you higher salary and more convenience in location. Write a polite refusal letter to Ms. Cruse from ABC Company to turn down the job.Su
6、ggested AnswerDear Ms. Cruse, Thank you for offering me the job of Market Manager for ABC Bank. I enjoyed meeting you and learning more about your organization.Unfortunately I need to turn down this position at this time due to another opportunity. The salary will be approximately 20% higher and the work place will be closer to my home. I appreciate all of your time and effort in reviewing my resume and interviewing me. In particular, I am grateful for Russ Greens travel arrangement assistance. Although the position isnt a fit for me at this time, I wish you continued success in your
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