國(guó)開(kāi)《商務(wù)英語(yǔ)1》形考任務(wù)單元自測(cè)8答案

1、國(guó)開(kāi)商務(wù)英語(yǔ)1形考任務(wù)單元自測(cè)8答案適用專業(yè)及層次：電子商務(wù)、工商管理（市場(chǎng)營(yíng)銷方向）、會(huì)計(jì)學(xué)（財(cái)務(wù)會(huì)計(jì) 方向）、金融（保險(xiǎn)方向）、金融（貨幣銀行方向）、金融（金融與財(cái)務(wù)方向）、物流 管理和物業(yè)管理專科。試題及答案題目順序是隨機(jī)的，使用查找功能（Ctrl+F） 進(jìn)行搜索題 目 I wonder whether I could accept this discount or not.*答案Why not consult with your manager?題 目 It s nice to meet you in my office.*答案I am here today to discuss th

2、e trademark transfer with you.題 目 We are planning to register the trademark of Red Dragon for your new product. What s your opinion about this brand name?*答案I suggest that you should give it up.題 目 We think $55,000 would be reasonable for transferring our trademark.That s too high.答案Oh, my goodness.

3、題目 What s the purpose of your visit today?答案I m intending to ask for your advice on brand design.題 目The question we should use this brand name will be decided by our marketingteam.答案whether題目Do you think you could cut it 30%?答案by題目Few people realized the value of a brand, ?答案did they題 目For Europeans

4、, red can danger.答案stand for題目I ve learned today.答案something new題 目It is a fact his wife, Josephine Dickson, always had some minor accidents.答案that題 目Many companies spend a lot of money and time their trademarks.答案registering題目We II let your know when we a decision.答案make題 目You are planning to expor

5、t this product to Europe,?答案aren tyou題目You won t choose this brand name, ?答案will you二、翻譯：從以下A、B、C三個(gè)選項(xiàng)中選出與英文最適合的中文翻譯。1.1 am very sorry for coming late, but something urgent came up at the last minute. 答案 BA.我很抱歉來(lái)晚了，但我在最后一分鐘里想起了某件事兒。B.我很抱歉遲到了，但我臨走時(shí)突然遇到了急事兒。C.我很抱歉要遲來(lái)，但我將在最后一分鐘里緊急處理好某件事情。2. Let s get do

6、wn to business. 答案 CA.讓我們坐下來(lái)談買賣吧！B.我們一起做生意吧！C.我們談?wù)掳桑?.1 think it s preferable for you to change the brand name. 答案 A A.我認(rèn)為您最好換一個(gè)商標(biāo)。B.我寧愿讓您換個(gè)商標(biāo)名。C.我考慮您必須取消這個(gè)商標(biāo)名。4. Would you think it overfor the sake of our long partnership? 答案 CA.您能考慮繼續(xù)我們的長(zhǎng)期合作嗎？B.您想和我們一起合作嗎？C.為了我們長(zhǎng)期的合作，您能否再做考慮呢？二、聽(tīng)力理解：請(qǐng)聽(tīng)下面的對(duì)話，根據(jù)對(duì)話內(nèi)

7、容從A、B、C三個(gè)選項(xiàng)中選出一個(gè)最佳選項(xiàng)。U8%20-%20Task%204.mp3Why did John pay a visit to Miller? 答案 CHe wanted to buy a set of equipment.He planned to sign an agreement.He, d like to talk about the trademark transfer.Why was John, s company interested in using Miller? s trademark? 答案 AThe trademark is very famous arou

8、nd the world.They need to extend their business scope.They hope to set up a branch.What will John provide for using Miller s trademark? 答案 BHe is going to devote the labor force.He is going to pay a sum of money.He is going to build a new plant.What price can Miller accept? 答案 C$ 38,500.$ 44,000.$ 4

9、9,500.When will John give the feedback to Miller? 答案 AAfter he talks with his manager.After he makes a careful calculation.After he does a market survey.二、完形填空：閱讀下面短文，從A、B、C三個(gè)選項(xiàng)中選出能填入空白處的恰當(dāng)選項(xiàng)。When you go shopping and want to buy some clothes, you should think about which kind of clothes you really n

10、eed and decide how money you can on them. Then look at thelabels that are inside the new clothes. They tell you how to the clothes. The label for ashirt may tell you to wash it in warm water. A sweater label may tell you to wash it in cold water. The label on a coat may say dry clean only and cleani

11、ng in water may this coat. If you dothe directions say on the label, you can keep your clothes looking their best.答案A.much.答案B. spend.答案C. take care of.答案C.ruin.答案A.as二、閱讀理解：閱讀下面的短文，根據(jù)文章內(nèi)容從A、B、C三個(gè)選項(xiàng)中選出一個(gè)最佳選項(xiàng)。Earle Dickson worked for a company manufacturing gauze and tape called Johnson & Johnson. We

12、 will never know the reason, but it is a fact that his wife, Josephine Dickson, always had some minor accidents. During the first week of their marriage, she hurt herself twice with the kitchen knife. After that, it just went from bad to worse. It seemed that Josephine was always cutting herself. On

13、e day Earle Dickson had an idea. He sat down with some tape and gauze and a pair of scissors. Then he cut the tape into strips. In the middle of each strip he stuck a little square of gauze. From then on, whenever Josephine had an accident, ready-made bandages were on hand for her to use quickly and

14、 without a lot of fuss.At Johnson & Johnson, people heard about these new bandages which could be put on in thirty seconds. Soon the company started to try these bandages on the market. Slowly they were accepted by the public. Four years later; in 1924, the company installed machines for mass produc

15、ing the new product, with the trade name BAND-AID.When did Mrs. Dickson often cut herself? 答案 BWhen she did gardening.When she did cooking.When she did shopping.Why did Mr. Dickson decide to make the bandages by himself? 答案 CBecause he was interested in studying them.Because the company asked him to

16、 do it.Because his wife was often in a mass when she cut herself.What does the word ready-made mean for? 答案 CIt means something you need to prepare.It means something you have to make by yourself.It means something you can use at once.What is the main reason for company s mass production on the band

17、ages Mr. Dickson invented? 答案 BThe bandages are cheap for workers.The bandages are necessary for women.The bandages are welcomed by people.What is the best title for this passage?答案AThe Invention of BAND-AIDThe Instruction to BAND-AIDThe Products of BAND-AID二、閱讀理解：閱讀下面的短文，根據(jù)文章內(nèi)容進(jìn)行判斷， 正確為T,錯(cuò)誤為F。Brand

18、 refers to names, logos and slogans. For example, Nike is known for its slogan Just do it_ and swoosh logo. A trademark shows the origin and ownership of a product or service, which is used to protect names, logos, drawings, symbols and other characters related with a business. Coke? and Coca-cola?

19、are registered trademarks of the Coca-Cola Company. Many companies spend a lot of money and time registering their trademarks.There are at least two good reasons for this. Firstly, if you trademark a brand, you are the only person allowed to use that Brand name, slogan etc.lf others want to use that brand, they must ask your permission or pay some money.Secondly, registration also allows the owner to bring legal action aga