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31October2022|8:55PMHKT
ChinaFrozenFoods
Sectorinitiationfeedback:Shorttermearningsriskand
valuationdebate
CathyChen,CFA
+852-2978-6621|kaiqi.chen@
GoldmanSachs(Asia)L.L.C.
MichelleCheng
+852-2978-6631|
michelle.cheng@
GoldmanSachs(Asia)L.L.C.
LunaSun
PostourinitiationoftheChinaFrozenFoodsindustryand5stocksonOct18th,
2022,investorswespoketobroadlyagreewiththestructuralgrowthoutlookofthe
sectordrivenbyfoodserviceindustrializationandourinvestmentframeworktofocus
onhighgrowthsegments,2Bchannelplayers,andleaderswithprovenef?ciency
andscaleadvantages.Among?vestocksweinitiatedon,Anjoyistheconsensus
buyforlong-onlyinvestorsonproventrackrecordandbestinclassexecution,but
majorpush-backsareshorttermearningsrisksfromkeyfrozenmealSKUs(i.e.
cray?sh,sauerkraut?sh,crispy?sh,etc.)andweakermacro,anddemanding
valuationof33x2023EPE(vs.Haitian35x2023PE).
+852-2978-1496|fanding.sun@
GoldmanSachs(Asia)L.L.C.
ValerieZhou
+852-2978-0820|valerie.zhou@
GoldmanSachs(Asia)L.L.C.
RundongZhou
+852-2978-7983|
rundong.zhou@
GoldmanSachs(Asia)L.L.C.
BrianDai,CFA
+86(21)2401-8944|brian.dai@
BeijingGaoHuaSecuritiesCompany
Limited
Inthisnote,wesummarizeourthoughtsbyansweringfourkeyquestions:(1)
Cray?shindustrygrowthcycleandoutlookinto2023?(2)Anjoy’sstrengthand
weaknessvs.upstreamplayersinfrozenmealcategory?(3)Howresilientisfrozen
fooddemandamidconsumptiondowngrade?(4)Anyoverseascasestojustifythe
valuation?
WenoteshorttermearningsrisksonAnjoy’sfrozenmealbusinessfromcray?shand
successrateofnewSKUs,buthighlight1)theconsolidationofXinliuwusinceSep
thisyearwouldcontributeadditionalc.RMB1bnsales,or8%toplinegrowthinto
2023;2)cray?shshouldfacelessvolatiledemandbygraduallyturningfromatrendy
cuisineintoadailyconsumptionchoice;3)foodservicechannelhasproventobe
moreresilientthan2Cchannelamidconsumptiondowngrade/weakermacro.Our
studyonNorthAmerica’slargestfrozenpotatoprocessingcompanyLambWeston
(LW)atUS$12bnmarketcap(25x2023EPE)alsoservesasagoodreferencetoour
targetvaluationofUS$7.5bnonAnjoywithcomparableoperationalmatrices.
ReiterateBuyonAnjoy.
GoldmanSachsdoesandseekstodobusinesswithcompaniescoveredinitsresearchreports.Asaresult,
investorsshouldbeawarethatthe?rmmayhaveacon?ictofinterestthatcouldaffecttheobjectivityofthis
report.Investorsshouldconsiderthisreportasonlyasinglefactorinmakingtheirinvestmentdecision.ForRegAC
certi?cationandotherimportantdisclosures,seetheDisclosureAppendix,orgoto
/research/hedge.html.Analystsemployedbynon-USaf?liatesarenotregistered/quali?edasresearch
analystswithFINRAintheU.S.
_
ChinaFrozenFoods
GoldmanSachs
Q1:Cray?shindustrygrowthcycleandoutlookinto2023?
Werecapthehistoryofcray?shindustrydevelopmentandnoteanexplosivegrowthof60%CAGRover2016-18ascray?shwaspromotedfromaregionaldishtoanationwidehitbynewcatering/retailbrandsand2018WorldCup.Thegrowthnormalizedto5%CAGRover2018-21andanestimated12%yoyin2022Edrivenbyconsumptionscenarioexpansionsuchasstay-at-home(e.g.ready-to-cookcray?sh),casualsnacks
(e.g.braisedcray?sh),andingredientsinotherdishessuchaspizza,pasta,sandwichesandhotpots.Weseecray?shhavinggraduallyturnedfromatrendingcuisineintoadailyconsumptionchoice,andthusexpectamoreresilientconsumerdemandgoingforward.
Nevertheless,wedorecognizehigherseasonalvolatilityofthecray?shgivenweatherconditionvs.traditionalfrozenproductsontopofconsumptiontrade-downinto2023ascray?shremainsamid-highendspendingitem.
ForAnjoy,wethinkitscray?shbusinessshouldbemoreresilientthantheoverallmarketduetoi)itsfocusonprocessingindustry,whichismoreresilientthanretailenddemandasitcouldcapturedemandacrosslowtohighend,andbothdiningoutandat-homeconsumption,andii)Xinhongye/Xinliuwu’sleadingpositiontoconsolidatethemarketastheTOP3playersleveragingscaleandAnjoy’sstrongchannelmanagement.Welookfor21%2022-25EsalesCAGRforAnjoy’scray?shbusiness,implyingtotalmarketshareupfrom4%in2022to8%in2025EbasedonRMBc.40bnex-factorymarketsizeofcray?shprocessingindustry(i.e.9%oftotalcray?shmarketsize).
Exhibit1:Cray?shproductionvolumegrowthacceleratedin2015-2018,drivenbynewcatering/retailbrandsand2018WorldCupwhilegrowthslowdownin2011and2020wereduetofoodsafefyscandalandcoviddisruptionrespectively
Crayfishproductionvolume
3500
3000
2500
2000
1500
1000
500
0
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022E
50%
40%
30%
20%
10%
0%
-10%
-20%
Crayfishproductionvolume(kton,LHS)yoy(RHS)
Source:ChinaSocietyofFisheries,Meituan
Exhibit2:Cray?shprocessingindustryisaRMBc.40bnex-factorymarketandismoreresilientthanretailenddemandundercovid
Crayfishex-fsales(RMBbn)
500
100%
80%
400
60%
300
200
40%
20%
0%
100
-20%
0
-40%
202020212022E
Crayfishprocessex-fsales(LHS)
totalex-fsalesyoy(RHS)
2016201720182019
Crayfishrestaurantsales(LHS)
Crayfishfarmingex-fsales(LHS)
Source:ChinaSocietyofFisheries,Meituan
Q2:Anjoy’sstrengthsandweaknessesvs.upstreamplayersinfrozenmealcategory?
WeseemajorcompetitorsagainstAnjoyin2BfrozenmealsegmentareupstreamplayerssuchasSunner,GuolianandNewHope.Asdetailedinourinitiation,frozenmealconsumptionposthigherrequirementinproductdiversity,taste,qualityandfaster
31October20222
_
GoldmanSachs
ChinaFrozenFoods
responsetomarkettrend.WebelieveAnjoy’scomparablestrengthinchannelservice,productportfolio,marketinsightsanddedicationwillenableahighersuccessrateagainstupstreamplayers,whileitsrelativeweaknessindistributornetworkandrawmaterialcontrolcouldbegraduallyimprovedbyupstreamintegrationandscaling.
WesummarizeAnjoy’sstrengthandweaknessasbelow.
Strength
nStrongchannelservicecapability:Anjoyhasstrongerchannelservicecapacitywithhigher#ofsalespersonperdistributorat2.6vs.upstreamplayersat0.1-0.2.
nComprehensiveproductportfolioontopofresponsivemarketinsights:Anjoyprovidesmorecomprehensiveproductportfolioacross?sh,pork,chicken,beef,etc.BesidesexistingstarSKUs,i.e.cray?sh,sauerkraut?shandcrispymeat,there’salsostrongproductlineupssuchasLotusrootmeatandSeasonedporkribs.Incontrast,upstreamplayersmainlyfocusononlysingleproteinsthattheyarespecializedin.
nStrategicfocus:Webelievethecompany’sdedicationmattersforsuccess.Anjoypositionsthefrozenmealbusinessasitssecondgrowthpillarandthestrategicfocuswithfrozenmealcontributing25%of1H22sales,whileweseepreparedmealremainingasupplementalcategorytoupstreamplayers,contributing7%/8%/8%forLongdaMeishi/Shuanghui/NewHoperespectively.
Weakness
nChannelcoverage:Comparedwithupstreamplayers,Anjoyhasrelativelysmallerdistributornetworkof1,652vs.GuolianAquatic’s2kandLongdaMeishi’s8k+.Meanwhile,Anjoyalsohasmuchsmallersalespersonscale,lessthanhalfofNewHope.ButAnjoydifferentiatesitselfassmall/mediumrestaurantfocusandin-depthpenetrationinstrongregions.
nRawmaterialcostcontrol:Agriculturalplayerscouldenjoylowerrawmaterialcostsleveragingtheupstreamresource,yetAnjoyhascontinuedtostrengthenitscontrolandbargainingpoweroverupstreamsuppliersviaacquisitionandbulkpurchasing.
31October20223
_
GoldmanSachs
ChinaFrozenFoods
Exhibit3:Anjoyhascomparablestrengthinchannelservice,productportfolio,marketinsightsanddedication,whileitisrelativelyweakindistributornetworkandrawmaterialcontrol.
LongdaMeishi
Preparedmealsalesin
1H22(RMBmn)
asof%oftotalsales
Products
Productspecialty
#ofSKUs
BestsellingSKUs
CrispymeatXiaoBaLongcrayfishCrispymeat"Dudu"chickenwingsCrispymeat
Crispyfriedchicken,"Dudu"
chickenwings,chiecksteak
shoulder,etc.
2B/2C:85%/15%
3%
Revenuebychannel
types
8%
3%
3%
83%
38%
Clientsincludelargechained
Majoritiesaresmallrestaurants;
c.20%fromgroupdining
n.a.n.a.
OtherregionsOverseas
Central3%3%
Shandong
42%
Revenuebyregions
Northeast
8%
100%capitalcitiesand60%
100%perfecture-levelcitiesin
EasternChina
Otherregionsarenotwell
coveredatperfecturelevelyet
4,367
2.6
Note:Sunnerpreparedmealsalesincludesdeepprocessingproducts.NewHopeLiuhepreparedsalesisfoodsegmentsales.
perfecture-levelcities
Penetratedintocounty-levelcities
inChinaSouthwest,North,East,
andSouthmarkets
10,284
n.a.
Grilledfish,Crayfish,Sauerkraut
Fish,etc.
2B/2C:80%/20%
18%
Anjoy
1,794
25%
Fish,pork,chicken,beef,etc.40
38%
mainlylargerestaurantsandactivelyexpandsmall/medium
cleints
8,850
restaurants(i.e.KFC,McDonald,Focusonlargerestaurantclient
etc.),KA,groupdining,export,expansionandgroupdining
medium/smallrestauratnsetc.
NewHopeLiuhe
4,913
8%
Pork
100+
GuolianAquatic
561
23%
Seafood
100
City-tiercoverage
#ofsalespersonSalesperson#perdistributor
50%salestolargerestaurants
2,000
2Bsaleschannelbreakdown&strategy
#ofdistributors
StarSKUs
ChannelRevenueby2B/2C
Sunner
2,928
30%
Chicken60
Crispymeat(RMB1bnsalesin
2021)
Bacon,Crispymeat,Prepared
porkbelly,preparedpork
2B/2C:60%/40%
2%5%
10%
Increasingpenetrationintoperfecture-levelcities
508
7%
Pork100
Crayfish,Crispymeat
569
n.a.
7%Southwest
4%
423
0.2
745
0.1
Guangdong
11%
East
(others)
44%
Southwest10%
Overseas11%
Overseas
13%
Northwest5%
Overseas50%
Central11%
Central14%
5%
8%
South11%
1,652
3214%%
China89%
China50%
Fujian16%
North10%
n.a.
n.a.
n.a.
n.a.
East32%
East56%
64%
31%
59%
36%
32%
76%
18%
5%
Source:Companydata
31October20224
MAPfrozen
fishsurimi
Mashedshrimp
ChibaTofu
MAPfrozen
meatball
Crispymeat
Sauerkrautfish
Lotusrootmeat
Northern
snakeheadslice
Beeftripe
Thousand-layered
tripe
Seasoned
porkribs
_
GoldmanSachs
ChinaFrozenFoods
Exhibit4:Anjoyhasmorediversi?edproductportfoliovs.upstreamcompetitorswithstrongproductlineupsfollowingcray?sh,crispymeatandsauerkraut?sh
StarSKUperformances
Sales(incl.tax)in10M22(LHS)Growthyoy(RHS)
RMB,mn
120%
450
100%
400
80%
300
60%
250
40%
20%
100
0%
50
-20%
Anjoy
Kitchen
Note:SalesforMAPfrozen?shballandMAPfrozenmeatballarebasedon9M22,excl.tax.CrispymeatsalesisbasedonApr-Oct,incl.tax.
Source:Companydata
Q3:Howresilientisfrozenfooddemandamidconsumptiondowngrade?
Corebusiness
Mr.Frozen
200
150
350
500
0
Westudyfrozenfoodplayers’performancesduringthehistoricaldowncyclesand?ndoutthatfrozenfoodindustryatretailsideismorevulnerableunderweakermacro,possiblyduetoconsumptiondowngradetoconveniencefood,whilefoodservice
demandwasrelativelymoreresilientasrestaurantplayersacceleratedthereplacementoffrozenfoodwithon-sitecookingtosavecostsamidtoplineandin?ationpressure.
During4Q13-1Q15propertydowncycle,weobservethatAnjoymaintainedsimilargrowthmomentumat24%salesgrowthyoyin2014vs.25%in2013whileSanquan’ssalesgrowthdeceleratedto14%in2014vs.17%CAGRover2011-2013despitepositivecontributionfromLongFeng’sconsolidationsince4Q13.Morerecently,duringthedowncyclein2H18whenretailsales/consumerexpenditure/disposableincomegrowthsloweddown,weobservethatAnjoyrecordedtoplinegrowthyoyat25%vs.19%in1H18and18%in2H17whileSanquan’ssalesgrowthdeceleratedto2%from8%in1H18and7%in2H17.
WealsolookatJapan’sfrozenfoodindustryatgrowthstageduringthehistoricaldowncyclesin1974-1997andobservethesimilardefensiveperformancesoffoodservicechannelwithsteadygrowthin1st/2ndoilcrisisandJapan’srecessionin1990s.
31October20225
1Q12
2Q12
3Q12
4Q12
1Q13
2Q13
3Q13
4Q13
1Q14
2Q14
3Q14
4Q14
1Q15
2Q15
3Q15
4Q15
1Q16
2Q16
3Q16
4Q16
1Q17
2Q17
3Q17
4Q17
1Q18
2Q18
3Q18
4Q18
1Q19
2Q19
_
PerourUSagribusinessteam,LWhasnormallytradedatapremiumtofoodandbeveragepeers(includingCPB,GIS,K,KHC,MDLZ,HSY,SJM,CAG,POST,KO,PEP,NESN,MKC,HRL)ata10%onaverageforNTMP/EoveritstradinghistorybeforeCovid.ThepremiumrewardedLW’swell-establishedcustomerbaseandabove-average
GoldmanSachs
ChinaFrozenFoods
Exhibit6:WeobservesimilarresilientperformanceoffoodservicechannelforfrozenfoodindustryinJapan
Frozenfoodproductionvolumevs.GDPgrowth
mnton
1990sJPrecession(LostDecade)
1,000
13%
15%
12%
10%
11%
5%
400
10%
9%
-2%
8%
Anjoycorebusiness(LHS)Sanquan(LHS)Totalretailsalesyoy(RHS)
Note:SanquanconsolidatedLongFenginto?nancialstatementin4Q13.
Source:NBS,Companydata
Q4:Anyoverseascasestojustifythevaluationpremium?
InvestorshavebeenquestioningthevaluationpremiuminfrozenfoodsectoragainstotherF&Bsector,withnoestablishedlargescaleplayersindevelopedmarketasreference.HerewedoadeepdiveinaUS$12bn+marketcapcompanyLambWeston(LW)-thelargestNorthAmericanandsecond-largestglobalfrozenpotatoprocessingcompanywith75%salesfrom2Bchannel,orc.10%salesfromMcDonald’sasof2019.Itmainlyproducesfrozenfrenchfries,waf?efries,andotherfrozenpotatoproducts.
Exhibit5:Retailfrozenfoodmarketismorevulnerableeconomywhilefoodservicechannelisrelativelymore
16%
14%
12%
10%
8%
6%
4%
2%
0%
underweakdefensive
19792ndoilcrisis
1980-83globalrecession
Source:JapanFrozenFoodAssociation
4Q13-1Q15:propertydowncycle
0%
-5%
-10%
2B(LHS)2C(LHS)
2H18:weakconsumption
30%
25%
20%
19741stoilcrisis
GDPgrowth(RHS)
15%
14%
200
0
800
600
1,200
-4%
industryearningsgrowth.SuchfastergrowthofleadingfrozenfoodplayersisalsohappeninginChinamarketat25%2022-25ENICAGRagainstthatinotherF&Bsectorsof16%,drivenbyindustrystructuralgrowth,consolidationupside,andmarginexpansionfromscalebene?t.Wethusthinkoursectorvaluationbenchmarkofa24xP/Eforplayersatamaturelevelisreasonable,rewardingthesector’shighergrowthpro?le.
31October20226
_
GoldmanSachs
ChinaFrozenFoods
Exhibit7:LWtradesatanaverage10.2%premiumtoF&Bpeerson
NTMP/Eover2016-2019.
HistoricalLWNTMP/ErelativetoFood&Beveragepeers
50%
Average:10.2%Premium
40%
Current:9.2%Discount
30%
20%
10%
0%
(10%)
(20%)
(30%)
(40%)
Nov-16May-17Nov-17May-18Nov-18May-19
Premium/(Discount)Average
Peerset:CPB,GIS,K,KHC,MDLZ,HSY,SJM,CAG,POST,KO,PEP,NESN.MKC,HRL
Source:FactSet
Exhibit8:WeseeLambWeston,thelargestNorthAmericafrozenpotatoprocessingcompany,servingasagoodreferencetoAnjoy
CY2021
Valuation
Marketcap(USDbn)2023EP/E
2023EEV/EBITDAFinancials
Sales(USDmn)GPM
OPM
NPM
ROE
Growthdriver
Business
Productmix
LambWeston
12.4
24.5x
14.9x
3,911
21.2%
11.7%
7.9%
78.3%
-Low-teenglobalandfoodservicesalesgrowth;HSDretailsalesgrowth
Potatoproduct,
100%
Anjoy
5.5
33.2x
18.2x
1,438
22.1%
7.8%
7.4%
15.5%
-Mid-teencorebusinesssalesgrowth
-40%+frozenmealsalesgrowth
AnjoyKitchen,2%
Mr.Frozen,5%
Crayfish,10%
Anjoycore
business,
83%
Anjoy(CY2026)
3,498
23.3%
10.9%
8.7%
14.1%
AnjoyKitchen,7%
Mr.Frozen,6%
Crayfish,16%
Anjoycore
business,
71%
Note:PriceasofOct28close.
Source:Companydata,GoldmanSachsGlobalInvestmentResearch
Ratings,TPsandRisks
Exhibit9:ChinaFrozenFoods-ValuationCompTable
TPImplied
NPyoy2023E
20%
144%
33%
52%
38%
-1%
8%
23%
24%
31%
37%
Divyield2022E
0.8%
Salesyoy
EV/EBITDA2022E2023E2024E
Price10/28/2022
ROE
2022E
PEG
22-24ERevCAGR
24%
22-24E
NPCAGR
YTDperf%
-20%-30%
6%
-42%
-9%-30%
-50%-32%
-46%
-42%-30%
NPM
2022E
PE
2023E
PB
2022E
PE
Company
Ticker
Rating
Ccy
12-mTP
+/-
2022E
2024E
2022E
2024E
2023E
2022E
50X
54X
54X
91X
50X
22X
30X
n.a.
n.a.
n.a.
50X
2023E
46X
24X
41X
60X
36X
22X
28X
n.a.
n.a.
n.a.
37X
2022E
2024E
2024E
Mktcap
US$mn
Frozenfoodsupplychain
187.00
47.00
25.10
91.00
54.00
18.00
44.00
n.a.
n.a.
n.a.
37X
27X
8%
30%
8%
32%
7%
19%7%
8%
24%
16%
24%17%
30%
19%
23%
37%
22%
1.5X
37X
FuJianAnjoyFoodsCo.
JueweiFood
SichuanTewayFoodGroup
LigaoFoods
Qianweiyangchu
SanquanFoods
Weizhixiang
Babi
Namchow
Hi-RoadFood
3X
12%
8%
9%
8%
9%21%
12%
33X
47%
-54%
90%
-40%
5%13%
10%
-22%
0%
9%
6%
603345.SS
603517.SS
603317.SS
300973.SZ
001215.SZ
002216.SZ
605089.SS
605338.SS
605339.SS
300915.SZ
CNY
136.02
47.65
28.47
76.28
53.00
14.18
47.16
24.49
18.66
33.29
23X
29X
57X
42X
24X
12X
28X
n.a.
n.a.
n.a.
31X
18X
16X
41X
28X
18X
11X
23X
n.a.
n.a.
n.a.
22X
14X
13X
31X
18X
14X
10X
19X
n.a.
n.a.
n.a.
17X
BuyNeutral
Neutral
Neutral
NeutralNeutral
SellNC
NC
NC
5,497
CNY
CNY
CNY
CNY
CNY
0.6%
0.7%
0.4%
0.3%1.6%
2.3%
0.5%
n.a.
0.0%0.8%
27X
46X
50X
36X
17X
30X
65X
61X
76X
49X
17X
32X
21X
36X
32X
27X
16X
25X
0.3X
1.5X
0.9X
1.0X
3.7X
2.3X
1.1X
93%
75%
1.4X
6%
13%
6%
6%10%
18%
17%
13%
33%
21%11%
20%
-1%
-12%
19%
2%27%
-7%
21%
19%
24%
31%7%
21%
76%
30%
55%
36%5%
13%
27%
26%
58%
34%11%
19%
19X
32X
38X
27X
20X
23X
n.a.
n.a.
n.a.
28X
19%
16%
29%
26%9%
20%
5X
5X
6X
4X
3X
4X
4,035
2,959
1,780
633
1,718
CNY
CNY
CNY
CNY
650
24%
17%
25%22%
17X
14X
14X
23X
14%
11%
0%9%
22%
23%
33%31%
22%
22%
35%28%
11%
10%
8%11%
20X
17X
19X
30X
25X
21X
24X
41X
21%
18%
23%20%
3X
2X
2X
4X
22%
17%
24%21%
n.a.
n.a.
n.a.
835
1,097
412
Avg.
AsofOct28thclose.
Source:Bloomberg,GoldmanSachsGlobalInvestmentResearch,GaoHuaSecuritiesResearch
31October20227
_
Exhibit10:ChinaFrozenFoods-growthdriversandkeyriskssummary
2017-2021CAGR2022-2025CAGR
GoldmanSachs
ChinaFrozenFoods
KeyRisks
1-lower-than-expectedfrozenmealbusinessgrowth;2-shareholdingreductionbyseniormgmt;3-risingrawmaterialcosts;4-foodsafety.
1-higher/lower-than-expectedcovidsituationimprovement;2-higher/lower-than-expectedperformancesofSam'sClub;3-shareholdingreductionbymajorshareholders;4-rawmaterialcosts;5-intensifying/easingcompetitioninfrozenbakerymarket;6-foodsafety.
1-topclientconcentrationrisks;2-relatedpartyrisks;3-foodsafety;4-faster-than-expecteddistributionchannelgrowth;5-better-than-expectedcovidsituationimprovement
1-higher/lower-than-expectedfoodservicechannelgrowth;2-higher/lower-than-expectednewproducts'performances;3-Covidresurgence/recovery;4-rawmaterialcosts;5-shareholdingstructure;6-foodsafety.
1-launchofnewRSUscheme;2-successfulstorerolloutinnewregions;3-covidresurgence;4-easiercompetitivelandscape;5-rawmaterialcosts
CompanyKeyGrowthDrivers
FuJianAnjoyFoods1-productdiversification;2-regional
Co.penetration;3-newcategoryexpansion
1-productdiversification;2-lower-tiercitypenetration;3-newchannelexpansion
1-productdiversification;2-newclientexpansion;3-distributionchanneldevelopment
1-productdiversification;2-mixupgrade;3-categoryexpansion
1-coremarketpenetration,2-newregionexpansion,3-wholesaleschannelexpansion
Ticker
603345.SS
300973.SZ
001215.SZ
002216.SZ
605089.SS
Sales
28%
31%
21%
7%
21%
Sales
22%
27%
22%
9%
19%
NP
35%
59%
17%
73%
26%
NP
22%
50%
31%
7%
14%
Qianweiyangchu
SanquanFoods
Weizhixiang
LigaoFoods
Source:Companydata,GoldmanSachsGlobalInvestmentResearch,GaoHuaSecuritiesResearch
31October20228
_
GoldmanSachs
ChinaFrozenFoods
DisclosureAppendix
RegAC
We,CathyChen,CFAandBrianDai,CFA,herebycertifythatalloftheviewsexpressedinthisreportaccuratelyre?ectourpersonalviewsaboutthesubjectcompanyorcompaniesanditsortheirsecurities.Wealsocertifythatnopartofourcompensationwas,isorwillbe,directlyorindirectly,relatedtothespeci?crecommendationsorviewsexpressedinthisreport.
Unlessotherwisestated,theindividualslistedonthecoverpageofthisreportareanalystsinGoldmanSachs’GlobalInvestmentResearchdivision.
GSFactorPro?le
TheGoldmanSachsFactorPro?leprovidesinvestmentcontextforastockbycomparingkeyattributestothemarket(i.e.ourcoverageuniverse)anditssectorpeers.Thefourkeyattributesdepictedare:Growth,FinancialReturns,Multiple(e.g.valuation)andIntegrated(acompositeofGrowth,FinancialReturnsandMultiple).Growth,FinancialReturnsandMultiplearecalculatedbyusingnormalizedranksforspeci?cmetricsforeachstock.Thenormalizedranksforthemetricsarethenaveragedandconvertedintopercentilesfortherelevantattribute.Theprecisecalculationofeachmetricmayvarydependingonthe?scalyear,industryandregion,butthestandardapproachisasfollows:
Growthisbasedonastock’sforward-lookingsalesgrowth,EBITDAgrowthandEPSgrowth(for?nancialstocks,onlyEPSandsalesgrowth),withahigherpercentileindicatingahighergrowthcompany.FinancialReturnsisbasedonastock’sforward-lookingROE,ROCEandCROCI(for?nancialstocks,onlyROE),withahigherpercentileindicatingacompanywithhigher?nancialreturns.Multipleisbasedonastock’sforward-lookingP/E,P/B,price/dividend(P/D),EV/EBITDA,EV/FCFandEV/DebtAdjustedCashFlow(DACF)(for?nancialstocks,onlyP/E,P/BandP/D),withahigherpercentileindicatingastocktradingatahighermultiple.TheIntegratedpercentileiscalculatedastheaverageoftheGrowthpercentile,FinancialReturnspercentileand(100%-Multiplepercentile).
FinancialReturnsandMultipleusetheGoldmanSachsanalystforecastsatthe?scalyear-endatleastthreequartersinthefuture.Growthusesinputsforthe?scalyearatleastsevenquartersinthefuturecomparedwiththeyearatleastthreequartersinthefuture(onaper-sharebasisforallmetrics).
ForamoredetaileddescriptionofhowwecalculatetheGSFactorPro?le,pleasecontactyourGSrepresentative.
M&ARank
Acrossourglobalcoverage,weexaminestocksusinganM&Aframework,consideringbothqualitativefactorsandquantitativefactors(whichmayvaryacrosssectorsandregions)toincorporatethepotentialthatcertaincompaniescouldbeacquired.WethenassignaM&Arankasameansofscoringcompaniesunderourratedcoveragefrom1to3,with1representinghigh(30%-50%)probabilityofthecompanybecominganacquisitiontarget,2representingmedium(15%-30%)probabilityand3representinglow(0%-15%)probability.Forcompaniesranked1or2,inlinewithourstandarddepartmentalguidelinesweincorporateanM&Acomponentintoourtargetprice.M&Arankof3isconsideredimmaterialandthereforedoesnotfactorintoourpricetarget,andmayormaynotbediscussedinresearch.
Quantum
QuantumisGoldmanSachs’proprietarydatabaseprovidingaccesstodetailed?nancialstatementhistories,forecastsandratios.Itcanbeusedforin-depthanalysisofasinglecompany,ortomakecomparisonsbetweencompaniesindiffere
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