外貿(mào)函電大全

1、目錄Chapter 1 建立貿(mào)易關(guān)系1. 請(qǐng)求建立貿(mào)易關(guān)系 Request for Establishing Business Relations2. 回復(fù)請(qǐng)求建立業(yè)務(wù)關(guān)系 Reply to the Request for Establishing Business Relations3. 索取產(chǎn)品資料Request for Product Literature4. 回復(fù)索取產(chǎn)品資料Reply to the Request for Product Literature5. 邀請(qǐng)會(huì)面 Invitation to the Business Appointment6. 接受會(huì)面邀請(qǐng)Accepting

2、 the Invitation to the Business Appointment7. 謝絕會(huì)面邀請(qǐng)Declining the Invitation to the Business Appointment8. 要求更改會(huì)面時(shí)間及地點(diǎn) Request for Changing the Time & Place of the MeetingChapter 2 推銷9. 向特定客戶推銷 Sales Letter to Specific Customers10. 向不特定客戶推銷 Sales Circular to Non-Specific Customers11. 寄信給老客戶Sales

3、 Letter to Old Customers12. 寄信給新客戶Sales Letter to New Customers13. 推銷新產(chǎn)品 Sales Letter for Promotion of New Products14. 推銷勞務(wù) Sales Letter for Promotion of Labor ServicesChapter 3 詢盤和訂貨15. 一般詢盤General Inquiry16. 回復(fù)一般詢盤 Reply to the General Inquiry17. 具體詢盤Specific Inquiry18. 報(bào)虛盤Making a Non-Firm Offer1

4、9. 報(bào)實(shí)盤Making a Firm Offer20. 買方還盤Making a Counter Offer21. 賣方返還盤 Making a Counter-Counter Offer22. 下訂單 Placing an Order23. 接受訂單Accepting an Order24. 拒絕訂單Declining an Order25. 下續(xù)訂單Placing a Repeat Order26. 推薦替代品 Offering a Substitute Product27. 接受替代品 Accepting a Substitute Product28. 拒絕替代品 Declining

5、a Substitute Product29. 漲價(jià)通知 Notice for Price Increase30. 回復(fù)漲價(jià)通知 Reply to the Price Increase NoticeChapter4 付款31. 詢問(wèn)付款方式Asking about Payment Terms32. 接受付款方式 Accepting Payment Terms33. 要求修改信用證 Request for Amendment to L/C34. 信用證修改Amendment to L/C35. 付款通知 Payment Notice36. 收到付款通知 Receipt of Payment No

6、tice37. 催促付款(初次) Urging Payment (First Notice)38. 催促付款(最后通告) Urging Payment (Last Notice)39. 索取發(fā)票Asking for Invoice40. 寄送發(fā)票Sending InvoiceChapter 5 包裝和交貨41. 包裝要求Packaging Requirements42. 回復(fù)包裝要求Reply to Packaging Requirements43. 裝運(yùn)時(shí)間Time of Shipment44. 回復(fù)裝運(yùn)通知 Reply to Time of Shipment45. 催促裝運(yùn)Urging S

7、hipment46. 回復(fù)催促裝運(yùn)Reply to Urging Shipment47. 出貨通知Shipment Advice48. 貨物抵達(dá)通知Goods Arrival NoticeChapter 6 投訴和致歉49. 投訴貨物未寄達(dá)Complaint about Goods Arrival Failure50. 對(duì)貨物未寄達(dá)致歉 Apology for Goods Arrival Failure51. 出貨延遲 Late Delivery52. 對(duì)出貨延遲致歉 Apology for Late Delivery53. 投訴貨物質(zhì)量Complaint about Poor Quality

8、 of Goods54. 對(duì)貨物質(zhì)量不佳致歉 Apology for Poor Quality of Goods55. 投訴貨物數(shù)量Complaint about Wrong Quantity of Goods56. 為數(shù)量錯(cuò)誤致歉 Apology for Wrong Quantity of Goods57. 投訴發(fā)貨出錯(cuò)Complaint about Receiving Wrong Goods58. 為發(fā)貨有誤致歉 Apology for Sending Wrong Goods59. 抱怨包裝不良Complaint about Poor Packaging60. 為包裝不良致歉 Apolog

9、y for Poor Packaging61. 付款出錯(cuò) Payment Error62. 為付款出錯(cuò)致歉 Apology for Payment Error63. 對(duì)服務(wù)的不滿Service Dissatisfaction64. 對(duì)服務(wù)不滿致歉 Apology for Customer Service DissatisfactionChapter 7 商務(wù)交往65. 請(qǐng)求籌備出差Request for Preparing for a Business Trip66. 回復(fù)請(qǐng)求籌備出差Reply to the Request for preparing for a Business Trip6

10、7. 確認(rèn)預(yù)定行程Confirming Itinerary Reservation68. 出差后的感謝 Thanks for a Business Trip69. 活動(dòng)通知Activity Notice70. 集會(huì)通知Gathering Notice71. 邀請(qǐng)擔(dān)任演講者 Inviting Speaker72. 回復(fù)演講邀請(qǐng)Reply to the Invitation for Speaker73. 展銷會(huì)通知 Trade Fair Notice74. 回復(fù)邀請(qǐng) Reply to the Trade Fair Invitation75. 請(qǐng)求幫忙做問(wèn)卷調(diào)查Request for Filling

11、 Out Questionnaire76. 請(qǐng)求轉(zhuǎn)載許可Request for Reproduction PermissionChapter 8 公司人事77. 人事查詢Personnel Enquiry78. 找尋人才Looking for Qualified Personnel79. 晉升公告Promotion Announcement80. 調(diào)動(dòng)通知Transfer Notice81. 褒獎(jiǎng)員工Complimenting EmployeesChapter 9 公司內(nèi)部82. 會(huì)議通知Meeting Notice83. 例行報(bào)告Routine Report84. 問(wèn)題報(bào)告Problem R

12、eport85. 提案 Proposal86. 回復(fù)提案Reply to Proposal87. 說(shuō)服對(duì)方Convincing the Other Side88. 給予指示Giving Instructions89. 新產(chǎn)品說(shuō)明 New Product DescriptionChapter 10 社交信函90. 邀請(qǐng)與約見(jiàn)函 Invitation and Appointment Letter91. 回復(fù)邀請(qǐng) Reply to Invitation92. 祝賀函Letter of Congratulation93. 慰問(wèn)函Letter of Sympathy94. 感謝函Letter of Th

13、anks95. 道歉函Letter of Apology96. 通知函Letter of Advice97. 鼓勵(lì)函Letter of Encouragement98. 探病函Letter of Consoling the Sick99. 吊唁函Letter of Condolence100. 節(jié)日問(wèn)候 Seasons GreetingChapter 1 建立貿(mào)易關(guān)系1 . 請(qǐng)求建立貿(mào)易關(guān)系Request for Establishing Business RelationsWe have learned from（信息來(lái)源）that you are（公司T質(zhì)）in （國(guó)名或地域名）.Wear

14、e glad that you are interested in （產(chǎn)品名稱）. So, we are willing to establish business relations with you. Attached please find® （附件內(nèi)容）.We are （公司性質(zhì)）.We export （出口產(chǎn)品名稱）to （出口產(chǎn)品目的地）.If ©（對(duì) 方條件），we 里（期待事宜）.We look forward to receiving your inquiry at an early date.2 .回復(fù)請(qǐng)求建立貿(mào)易關(guān)系Reply to the Reque

15、st for Establishing Business RelationsThanks for your email to enter into business relationswith us in （經(jīng)營(yíng)范圍）.Wehave read your CD （郵件附件內(nèi)容）.As you know, we are（重述本公司身份）.We have a large（需求量大的產(chǎn)品名稱）market here, so we are seeking new partners. If possible, we' d like to be （我方角色）in （國(guó)名或地域名）.Should （對(duì)

16、方提供的優(yōu)惠）,we ' ll（訂單種類）. We look forward to your favorable reply.3 .索取資料 Request for Product LiteratureWe learn from£（信息來(lái)源）that you are_（供貨商身份）.We （關(guān)注產(chǎn)品途徑）andbecame much interested in your（產(chǎn)品名稱）.We are ®_（我方公司身份）.As we are interested in doing business with you, we would like you to send

17、us （郵寄方式）the detailed information aboutCD （欲購(gòu)產(chǎn)品名稱）to / 郵寄地址）.The demand for（產(chǎn)品類型）in our market is really great.Your immediate attention is highly appreciated.4 .回復(fù)索取產(chǎn)品資料Reply to the Request for Product LiteratureWeare so glad that you are interested in （產(chǎn)品名稱）.Attached are （附件內(nèi)容）. As you requested in

18、 your email, we sent you our （索取資料）by （郵寄方式），which will tell you everything about our® （產(chǎn)品名稱）.Although established in ®（公司成立時(shí)間）， we are developing very fast. Wepay great attention toCD （特另ij關(guān)注之處 ）.We have introduced advanced production equipmentfrom （國(guó)名或地域名）.We now export our products to（出

19、口產(chǎn)品目的地）.（產(chǎn)品暢銷國(guó)國(guó)名或地名 ）is our largest market. （H （某一特定產(chǎn)品系列）is a bestseller. We look forward to your trial order.5 . 邀請(qǐng)會(huì)面 Invitation to the Business AppointmentI' d like to invite you for a meeting withCD （我公司會(huì)面人職務(wù)和姓名 ）if you feelconvenient.As a_（會(huì)議名稱）will be held in（會(huì)議地點(diǎn)）from 叟（會(huì)議起始日）to （會(huì)議結(jié)束日）,we

20、 think you （對(duì)方可能采取的行動(dòng) ）.If you come, we would like to invite you for a meeting with （我公司會(huì)面人）at ®_（會(huì)面地點(diǎn)），on a（雙方會(huì)面日）to discuss ©（雙方會(huì)面商討事宜）.11 （我公司會(huì)面人）wishes to have an opportunity for ameeting with you.We look forward to receiving a positive reply from you.6 . 接受邀請(qǐng)會(huì)面 Accepting the Invitatio

21、n to the Business AppointmentI ' m glad that you will arrange a meeting betweenCD （對(duì)方會(huì)面人職務(wù)和姓名 ）and meon the day before the opening of（會(huì)議名稱）to （會(huì)面事宜）.As a matter of fact, we had had the intention to meet （對(duì)方會(huì)面人職務(wù) ）during ® （會(huì) 議名稱）before we got your email. Wecherish the opportunity ® （我方

22、珍惜之事）,and are pleased to have a chance to（有機(jī)會(huì)之事 ）.We look forward to seeing you in Dongguan.7 . 謝絕會(huì)面邀請(qǐng) Declining the Invitation to the Business AppointmentThank you for your email of（對(duì)方由B件發(fā)送日 ），inviting me to have a meeting with（對(duì)方會(huì)面人職位）on（對(duì)方建議白會(huì)面日）before the opening of（會(huì)議名稱）at（會(huì)面地點(diǎn)）.I' m sorry

23、to say that we are unable to go to（會(huì)議名稱）,when we（拒絕會(huì)面原因）.That ' s why I can ' t go and meet（對(duì)方會(huì)面人職位）.Wehope that you will understand our situation. Wewish to meet sometime in the near future to（會(huì)面目的）.8 .要求更改會(huì)面時(shí)間及地點(diǎn)Request for Changing the Time & Place of the MeetingThank you for your ema

24、il of（對(duì)方由B件發(fā)送日 ），inviting me to have a meeting with（對(duì)方會(huì)面人職位）on（對(duì)方建議白會(huì)面日）before the opening of（會(huì)議名稱）at（會(huì)面地點(diǎn)）.We d like to have the meeting on®（我方提出的會(huì)面時(shí)間）at （我方提出的會(huì)面地1點(diǎn)）.It will be much more convenient to us if you agree to the date and place we have suggested.Your favorable reply would be highly

25、 appreciated.Chapter 2 推銷9 .向特定客戶推銷 Sales Letter to Specific CustomersI would like to tell you that we have got the CD （產(chǎn)品名稱）you inquired about （對(duì) 方詢盤時(shí)間）.Attached are （附件名稱）,which will give you all details for placing an order.（產(chǎn)品名稱）we' ve got are（產(chǎn)品優(yōu)勢(shì)）.They are really（欲推銷產(chǎn)品引以為傲之處）.They are at l

26、east as good as, if not better than, （與同類產(chǎn)品樣好 ）,but prices are®_ （價(jià)格情況）.We expect your feedback before the end of this month.10 .向不特定客戶推銷Sales Circular to Non-Specific CustomersWe are willing to seek partners for（出 口產(chǎn)品類型）.We are （我公司注冊(cè)地點(diǎn)）,specializing all kinds of（產(chǎn)品種類）.They arebestsellers both

27、 at home and abroad. We ' ve now made some researches on（新研制產(chǎn)品名稱 ）,which we are able to provide regularly.If you are interested, please contact me at（電話聯(lián)系方式 ）.For more relatedinformation, you can （獲知信息途徑 ）. Maybe we will make arrangements for a meeting to discuss details concerningCD （商討事宜 ）.11

28、.寄信給老客戶 Sales Letter to Old CustomersIt ' s been 魚(yú)（有業(yè)務(wù)往來(lái)持續(xù)時(shí)間 ）since we executed your last order. Recently, we got in large quantities of垃（新產(chǎn)品名稱）.Attached please find（附件名稱）.I ' d like to inform you that, we are （優(yōu)惠措施）on certain items, including ® （對(duì) 方感興趣產(chǎn)品名稱 ）.Would you have a look at th

29、e attached catalogue?If you wish toorder large quantities, ® （聯(lián)系方式）me. Wewill try to work out terms and conditions to our mutual benefit.We look forward to our continued mutually-profitable business relationship. We expect （期待事宜）.12 .寄信給新客戶 Sales Letter to New CustomersWeare glad to learn, from

30、 （信息來(lái)源）,that you are interested in （產(chǎn)品名稱）.We 囪經(jīng)營(yíng)情況）.Attached please find（附件名稱）.（欲知詳細(xì)信息）,please®（查詢方式）.We look forward to your trial order and assure you of our prompt attention.ve introduced our13 .推銷新產(chǎn)品 Sales Letter for Promotion of New ProductsWe re pleased to inform you that, with years of r

31、esearch, wenew products 叟（產(chǎn)品名稱）to market. Much to our delight, they enjoy great popularity. As we guess you might be interested, we ' ve sent you（由B寄方式 ） （由B寄樣品種類及數(shù)量）for your trial use. A trialuse will convince you of their extraordinaryfunctioning. For more information, please（查看信息途徑 ）.Attached

32、 please find（附件名稱）.We hope you ' ll take this opportunity to®（為雙方禾 1 益起見(jiàn) ）.If you consider placing an order, we' ll grant youCD （優(yōu)惠幅度）.14 . 推銷勞務(wù) Sales Letter for Promotion of Labor ServicesWe re pleased to learn, from（信息來(lái)源）,that you are in need of （某種職業(yè)工作人員）.We advertised your job vacan

33、cies and attracted（申請(qǐng)人數(shù)）applicants,from whom we have chosen （人數(shù)）for your consideration. Attached are（附件名稱）.The candidates we have chosen are ® （身份）.They all haveCD（工作經(jīng)歷持續(xù)時(shí)間 ）experience, in a®_（工作單位）.We have interviewed them with satisfactory resultsand offered them©_（提供事宜）as required.

34、They are looking forward to your phone interviews. Contact us if （所需幫助事宜）. We hope to have more cooperation in the future.Chapter3詢盤和訂貨15 . 一般詢盤 General InquiryWe are very much interested in importing CD （產(chǎn)品名稱）from you since you are （對(duì) 方身份）.We would be grateful if you could let us have detailed info

35、rmation about （產(chǎn)品名稱）and send us samples of your complete product range as well.Wehave been（我方身份）for （公司歷史年限）and have（銷售渠道）.Weare in great need of 回產(chǎn)品名稱）in our production. Our credit standing has been AAArated since 期起始年）.If business terms are satisfactory, we' ll place regular orders with you.16

36、 .回復(fù)一般詢盤 Reply to the General InquiryWe are glad to learn that you are interested in our（產(chǎn)品名稱）.Attached pleasefind （附件信息）. As you requested, we have sent you samples of our complete range （郵寄方式）.Weare one of the （公司性質(zhì)）,specializing in ® （經(jīng)營(yíng)范圍）.All our products are manufactured ® （產(chǎn)品優(yōu)勢(shì)）.We

37、CD （公司優(yōu)勢(shì)）.We will allow a （折扣幅度）discount for your orders. For （欲知信息），please© （獲知信息途徑）.We look forward to your trial order.17 .具體詢盤 Specific InquiryWe are CD_（公司性質(zhì)）.We have obtained your name and address from（信息來(lái)源）andwe are very interested in如（產(chǎn)品名稱 ）.We d like to have an（產(chǎn)品數(shù)量）quotation of the sa

38、id products,（價(jià)格術(shù)語(yǔ)）.We ' d like you to tell us about（其他欲知事項(xiàng)）.If （下訂單前提條件），we will place an order with you.We would await your reply.18 .報(bào)虛盤 Making a Non-Firm OfferWethank you for your inquiry （對(duì)方詢盤日），asking for （欲購(gòu)產(chǎn)品數(shù)量）quotation of （欲購(gòu)產(chǎn)品名稱）madein 8（產(chǎn)品原產(chǎn)地）.Weare pleased to offer as follows: ®

39、 （報(bào) 盤詳細(xì)內(nèi)容）.The above offer is subject to our final confirmation. If you think our offer meets your requirements, please let us know at an early date. We would be glad to offer any additional information you need.19 .報(bào)實(shí)盤 Making a Firm OfferThank you for your inquiry ofCD_（對(duì)方詢盤日），asking for anCD （欲購(gòu)產(chǎn)品

40、數(shù)量 ）quotation of our（欲購(gòu)產(chǎn)品名稱）.We are pleased to offer as follows:（報(bào)盤詳細(xì)內(nèi)容）.The above offer is firm until ® （報(bào)價(jià) 有效期 限）.If you think our offer is satisfactory, please let us know before ® （訂單有效期限）.You can be assured of our best service.20 .買方還盤 Making a Counter Offe rWe thank you for your emai

41、l of（D （對(duì)方由B件發(fā)送日期）,offering us （我方欲購(gòu)產(chǎn)品名稱及數(shù)量）made in（產(chǎn)品原產(chǎn)地）at（賣方報(bào)價(jià)）.Weregret to inform you that we can' t accept your offer as （還盤原因 ）.For ® （ 續(xù)保持合作的原因 ）,we counter offer as follows, subject to your reply reaching us CD（有效期限）：®_（我方還盤價(jià)）.We are satisfied with other terms in your offer.We

42、look forward to your favorable reply.21 .賣方返還盤 Making a Counter-Counter OfferReferring to your counter offer of （對(duì)方還盤郵件發(fā)送日期 ），asking for a cut down of the price from （我方報(bào)盤價(jià)）to （對(duì)方還盤價(jià)）,we regret to tell you that it is difficult for us to accept your counter offer.The price we set in our offer is care

43、fully calculated. As a matter of fact, we have had considerable business with many customers at出（價(jià)格描述 ）.Our （我方產(chǎn)品種類）sell well in their markets. As you know, our products are far superior in quality to ®_（同類產(chǎn)品名稱）provided by any other suppliers in the world. For long lasting trade relations betwe

44、en us, however, we decide to allow youCD （讓禾U種類 ）if yourorder ®_（訂單彳M直）.If you think our proposal acceptable, please place an order on or before May 31st.22 .下訂單 Placing an OrderThank you for your timely reply of叟（對(duì)方郵件發(fā)送日期 ）to our inquiry about the（2）_（欲購(gòu)產(chǎn)品名稱）. Weare very satisfied with the tra

45、de terms you offer. The prices are acceptable. Therefore, we now email you our purchase order （訂單編號(hào)）in the attached file.We will open （信用證種類 ）in your favor as soon as possible through® （開(kāi)戶行）,for the total value of® （總價(jià)值）as stated in this order. Please inform us of theshipping date at least

46、（提前通知裝船天數(shù) ）in advance after you receive our L/C.We look forward to your confirmation of the acceptance of our order.23 .接受訂單 Accepting an OrderWe confirm our acceptance to your order（訂單編號(hào) ）you emailed us（對(duì)方由B件發(fā)送時(shí)間）for 鼠（訂購(gòu)產(chǎn)品名稱 ）.We welcome you as one of our customers.We are pleased to send you in th

47、e attached file the Sales Confirmation（銷售確認(rèn)書(shū)編號(hào) ）for your e-signature. Please cosign it and return it to us for our file.And please open your L/C® （開(kāi)證時(shí)間 ）.Shipment will be made upon our receipt ofyour L/C.Your cooperation is highly appreciated. We assure you of® （我方承諾 ）and lookforward to re

48、ceiving CD （期盼對(duì)方繼續(xù)訂購(gòu) ）from you.24 .拒絕訂單 Declining an OrderWe acknowledge receipt of your order（訂單編號(hào)）you emailed us（對(duì)方由B件發(fā)送時(shí)間）for（訂購(gòu)產(chǎn)品名稱），but regret to tell you that we are unable to take yourorder as （無(wú)法供貨原因）.（無(wú)法供貨的原因）.Weare indeed sorry for being unable to take your order. We sincerelyhope that you

49、will understand our situation and keep business relations with us in the future.25 .下續(xù)訂單 Placing a Repeat OrderWe are pleased to inform you that the（產(chǎn)品名稱）we ordered from you last timeis very suitable for our market. Last shipment of（產(chǎn)品名稱）sells well here.As we believe there is still a great demand fo

50、r（產(chǎn)品名稱 ）in our market, we areplacing with you a repeat order（續(xù)訂單編號(hào) ）in the attached file for the samekinds and the same quantity of the said products at the same price and on the same trade terms as we did last time, provided （續(xù)訂單特另1J要求）.Wehope you will ® （希 望對(duì)方所做之事）.We expect you to confirm ou

51、r repeat order as soon as possible.26 .推薦替代品 Offering a Substitute ProductWeare pleased to learn from your email CD （對(duì)方發(fā)送郵件日期 ）that you intend to place with us an order for（欲訂產(chǎn)品名稱 ）,but we regret to tell you that this model isalready out of production.We d like to recommend to you our new model （替代產(chǎn)

52、品型號(hào) ）,which is even more welcomed by （受誰(shuí)歡迎）.This new model is much better than the previous one, but the price is（替代品價(jià)格低廉程度 ）lower with ® （替代品"賣點(diǎn)”）.Attached pleasefind our latest catalogue and export price list so that you can know more about our new model or you can visit our web site : （

53、公司網(wǎng)站）to get more information you need.We expect you to place a trial order with us.27 .接受替代品 Accepting a Substitute ProductThank you very much for your recommendation. As this model is new to our market, we' d like to place a trial order with you forCD （替代品名稱及數(shù)量）,if you allowus（優(yōu)惠種類及優(yōu)惠額）.Attache

54、d please find our Purchase Order（采購(gòu)訂單編號(hào)）. We will open an® 開(kāi)立何種信用證 ）in your favor for the total value as stated inthis order as soon as we get your confirmation. It is for keeping our long term trade relationship that we decide to place this trial order. We hope you will® （希望對(duì)方所彳之事 ）concer

55、ning this transaction.We look forward to your positive reply.28 .拒絕替代品 Declining a Substitute ProductWe have received your email recommending us the（替代品名稱及數(shù)量 ）for lack of2y 原欲購(gòu)產(chǎn)品名稱 ）we requested, but we are very sorry to say that we can' t accept 畫(huà) 替代品名稱）.（拒絕替代品的原因）.（我方提出的解決辦法）.If you fail todel

56、iver（原欲購(gòu)產(chǎn)品名稱及數(shù)量 ）on time, you have to pay us liquidated damages,that is, a/賠償額度）of the total value of the delayed goods, for ®_（延誤期限）.We hope you will give us a favorable reply as soon as possible.29 .漲價(jià)通知 Notice for Price IncreaseWe formally inform you that the price of（漲價(jià)產(chǎn)品名稱 ）has increased b

57、y（價(jià)格上漲幅度）mainly owing to （漲價(jià)原因）.（對(duì)漲價(jià)原因做具體解釋 ）.We can ' t but increase our export price by® （價(jià)格上漲幅度）.In fact, many companies have increased their price to that extent. However, for ® （提供原價(jià)的原因）,we offer you the original price for your（最近的一次訂單時(shí)間或訂單編號(hào)）order. From /漲價(jià)起始時(shí)間）,the price will go

58、 up by®（價(jià)格上漲幅度）.We hope you will©_（希望對(duì)方所做之事）.30 .回復(fù)漲價(jià)通知 Reply to the Price Increase NoticeThank you for informing us the （D （漲價(jià)幅度）increase in the price of（漲價(jià)產(chǎn)品名稱）due to（漲價(jià)原因）.To tell you the truth, we have predicted the increase in the price of（漲價(jià)產(chǎn)品名稱）,but we didn ' t expect the rise to be so high